Your employees are absolutely using AI and 25% or more are using ChatGPT

It is time to make AI standard issue for anyone who works in front of a computer. It is common to hear that 95 percent of large-scale AI projects fail according to MIT’s 2025 State of AI in Business report. I say SO WHAT. We are focused on the wrong thing and we are not talking about what moves the needle. 

While enterprise AI pilots may struggle, there is a wave of progress happening at the individual level that we aren't really talking about. According to recent OpenAI research (available below), 28 percent of employees are now using ChatGPT for work even if their company does not officially approve or pay for it. Employees are delivering results with or without company support. Is there a security risk? Absolutely. What is your company doing about it? Simply putting a note against AI usage in your policy handbook is not enough! 

When you look across all AI tools, about half of all employees are leveraging AI in some way. That means in any typical workplace two out of every four people are using AI regularly, even if the company does not officially sanction any tools. 

The value is clear. A Federal Reserve Bank of St. Louis study found that over half of frequent AI users save at least three to four hours of work each week. Harvard and MIT found that knowledge workers using generative AI produce work that is up to forty percent higher in quality compared to those who do not use AI. What is the real difference? The 95 percent failure rate applies to bigger enterprise projects using AI. Meanwhile, the real opportunity is to start small. Everyday tasks can lead the way to bigger and much more valuable AI automation. Hit me up! What do you see happening at your company? 

See more details of the study here: OpenAI Study 

#ArtificialIntelligence, #AI, #GenerativeAI, #AIForBusiness, #FutureOfWork, #Productivity, #WorkplaceInnovation, #Innovation, #Technology, #Leadership, #ChangeManagement, #DigitalTransformation, #AIAutomation, #ResponsibleAI, #AIAdoption,#ChatGPT

ChatGPT’s Branching Chats Feature: One Prompt, Many Possibilities

ChatGPT’s branching chats feature lets you explore multiple ideas without losing your original thread! This is perfect for writers, learners, and brainstormers who might smash up many different topics into one chat window as they work.

Do you ever find you are having multiple conversations in one chat with AI and wish take a part of that chat and create a new just with just that part. Sort of like you could explore “what if” without starting over? Today ChatGPT’s released is new branching chats feature which does exactly that. It lets you 'fork' a conversation at any point, testing out new ideas or directions while keeping the original thread intact. You can find this feature by clicking on the '...' three dots at the end of the chat and selecting 'Branch in New Chat'

How can you use it:

• Try different tones, answers, or questions side by side
• Keep your main idea while experimenting freely in another branched chat
• Perfect for writing, brainstorming, or learning new concepts

Branching turns every chat into a flexible workspace. Start once and explore endlessly.

From Google Rankings to AI Citations: The Next Search Shift

AI models do more than generate answers. They sometimes cite the sources they rely on. A Semrush study of 150,000 citations in June 2025 highlights which domains appear most often in responses from ChatGPT and Perplexity.

View the full infographic: Ranked – The Most Cited Websites by AI Models
Source: Visual Capitalist, June 2025 (based on Semrush data)

Top AI citations:

• Reddit (40.1%) — leading for user-generated experiences
• Wikipedia (26.3%) — structured facts and reference
• YouTube (23.5%) and Google.com (23.3%) — tutorials and general information
• Yelp (21%) and Facebook (20%) — reviews and social input
• Amazon (18.7%) — product details and comparisons

How this compares to Google search

Google search favors authoritative and SEO-optimized pages such as news outlets, official websites, and trusted blogs. AI citations instead lean toward community-driven and experience-based sources like Reddit and Yelp.

This creates a new type of citation index. Google reflects what its ranking algorithm sees as authoritative. AI reflects what models find useful for answering questions. It is less about SEO and more about coverage and conversational value.

The rise of AI SEO

If AI continues to highlight Reddit and other forums, search visibility will evolve into something new. Businesses may soon shift from competing for top positions on Google to competing for citations inside AI responses. This is the beginning of an AI SEO era.

What businesses can do now

• Be present where AI looks: Participate on forums like Reddit, Quora, and industry-specific communities.
• Invest in structured facts: Wikipedia-style clarity, FAQs, and well-organized knowledge increase the chance of being cited.
• Create explainers: Tutorials, how-tos, and walkthroughs perform well in AI citations, especially on YouTube and blogs.
• Focus on credibility: As AI citation habits mature, trusted sources will likely be favored over casual discussion.

Takeaway: The game is shifting from being discoverable on Google to being referenced by AI. Brands that adapt early to this new citation index will shape the future of visibility in the conversational web.

Labels: AI, ChatGPT, Perplexity, AI Citations, Google Search, Semrush Study, Reddit, Wikipedia, YouTube, SEO, AI SEO, AI Trends

ChatGPT Agent Mode Roll Out: What You Need to Know

OpenAI is rolling out the much-anticipated ChatGPT agent mode this Thursday for subscribers on the Pro, Plus, and Team plans. This new feature is designed to enhance the user experience by enabling more powerful, task-oriented interactions with ChatGPT. These examples highlight the capabilities:

🌤 Pull weather and traffic data for your area, and summarize key alerts

📅 Scan your calendar for the day’s meetings and surface prep notes or attached files

📬 Auto-summarize google emails marked Important or from designated domains (e.g. clients, dev platforms)

🎧 Queue up one high-quality podcast or newsletter based on your learning interests (AI coaching, automation trends)

✍️ Draft a personal blog snippet from your prior day’s win, and push it to your GitHub Pages or website

To activate it, simply select “agent mode” from the dropdown menu of tools within ChatGPT. Once enabled, agent mode allows ChatGPT to take more autonomous actions and complete multi-step tasks—potentially transforming how users approach problem-solving and productivity within the app.

If you're a subscriber, keep an eye out for the update and explore what agent mode can do for you.

#ChatGPT #AgentMode #OpenAI #AIProductivity #ChatGPTPro #TeamPlan #AIUpdate